Top 5 Film & Television Apps on iOS in Portugal, Q1 2022

In the first quarter of 2022, the top five film and television apps on the iOS platform in Portugal showcased interesting trends in weekly downloads, revenue, and active users. Here’s a closer look at the performance of these popular apps according to Sensor Tower data.

HBO Max: Stream TV & Movies experienced a notable increase in weekly active users, starting from approximately 16.9K in early March and peaking at around 59.2K by the end of the month. The app saw consistent weekly downloads, hovering around the 22K-26K range. Revenue, however, fluctuated, starting strong at around $14.4K in the first week of March before dropping and stabilizing between $3.2K and $4.1K in the following weeks.

Netflix maintained a steady presence with its weekly revenue ranging from $8K to $16.5K throughout the quarter. Although downloads showed a declining trend, starting from approximately 9.5K at the end of December and dropping to around 4.4K by March, the app's active user base remained robust, fluctuating between 231K and 276K.

Disney+ showed strong revenue performance, particularly in February and early March. Revenue peaked at about $64.6K in the last week of February before settling around the $20K-$52K range. Downloads for Disney+ were relatively low, averaging between 1.8K and 5.8K weekly. The active user count saw a slight fluctuation, reaching a peak of approximately 92.6K at the end of March.

Globoplay: Novelas, séries e + had a mixed quarter in terms of revenue and downloads. Weekly revenue varied significantly, peaking at approximately $12.8K in mid-January and experiencing other notable spikes. Downloads were highest in mid-January with around 9.6K but tapered off to below 1K by the end of March. Active users also showed a decline over the quarter, dropping from around 9.2K in mid-January to about 3.6K by the end of March.

Amazon Prime Video displayed consistent performance with revenue mostly ranging between $1.7K and $3.3K. Downloads were relatively stable, averaging between 1.3K and 2K per week. Active users for Amazon Prime Video showed slight fluctuations, peaking at approximately 28.7K at the end of December and ending the quarter at around 21.5K.

These insights provide a snapshot of the competitive landscape among film and television apps on iOS in Portugal during Q1 2022. For more detailed insights, visit Sensor Tower.